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超额完成手游SIM EMPIRE的关键绩效指标

by 海纳互动 14 Nov 2021

超额完成手游SIM EMPIRE的关键绩效指标——动态创意优化


SIM EMPIRE是一款高级策略手机游戏,它融合了城市建设、资源管理和军事策略等多个元素,游戏背景设定在历史时期。该游戏的主要市场定位在美国、日本和韩国,同时选择Facebook作为其广告推广的主要平台。


种以精细的受众细分和数据驱动的创意优化为重点的营销策略,已被证明是该游戏SIM EMPIRE获取全球新用户的成功基础。

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