MARKET ENTRY SOLUTION
GREATER CHINA MARKET (INCL. HONG KONG, MACAU, TAIWAN)
Culturaland Linguistic Continuity
The Greater China Market have close cultural and linguistic ties with Mainland China, which facilitates localized marketing efforts. This allows brands to quickly expand their reach to more markets.
Consumer Sophistication
Consumers in the Greater China Market are familiar with international brands and high-quality products, providing a perfect platform for Mainland brands venturing overseas to test their international competitiveness and to use as a springboard for expansion.
International Business Hubs
The Greater China Market offer advanced logistics, communication, and transportation infrastructure. This convenience aids companies in their operations and international shipping, helping them to further expand their global presence.
Policy Support
The central government encourages enterprises to "go global" and provides policy support. Taking Hong Kong, Macau, and Taiwan as the first step, enterprises can benefit from these policy incentives.
OUR OMNICHANNEL RETAIL DOMINANCE IN HK, TW, MA
Online Store
Owned website, mobile app and direct email
E-commerce Platforms
Online marketplaces like Shopee, HKTV Mall, Amazon, Coupang
Social Media Commerce
Shoppable posts/ads, Influencer marketing, Livestreaming Commerce
Wholesale Distribution
Consignment model, Distribution model
Partnerships and Affiliates
Collaborate with department stores, specialty shops, affiliates who resell products, or other brands to attract new customers.
Pop-up Stores
Temporary retail spaces can be used to create buzz, test new markets, and offer a tactile brand experience.
OUR OFFERINGS
Opportunity Assessment
Competitor Assessment
Technology Scouting
Supply Chain Analysis
Product Valuation
Production Analysis
Feasibility Analysis
Deep dive Market Studies
Market Segmentation and Growth Strategy
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